Adina Popescu

Futurist, Entrepreneur, VR/AR Expert and Founder & CEO of ÆRTH

    Adina is a Philosopher, a Futurist and Entrepreneur, creating platforms that integrate nascent technology in order to generate impact and to empower bottom-up movements. She is currently working on a immersive dApp called ÆRTH – a crowd-sourced, machine learning based innovation platform for global challenges.
    She worked as an advisor to Peter Seligmann, Chair of Conservation International (CI) on new forms of engagement via immersive & viral storytelling – which led to Conservation International’s VR experience Valens Reef @ Chris Milks company WITHIN.

    Adina has been working with the team of Conservation Int. on the ‘Nature is Speaking App’, working alongside Media Arts Lab and Lee Clow and has advised Media Arts Lab on storytelling in VR/AR.

    She has a deeply rooted interest in Nature Conservation and was the curator of a conference format called ‘Parley for the Oceans’ –organised on behalf of Pharrell Williams and Bionic Yarn, aiming to find bio mimicry solutions in industrial production.